Peter, or “Birchy” as he’s widely known, was one of the founders of B&W RURAL in 1990. He plays an integral role in operations across all branches and maintains a hands-on approach to how the business is run. Birchy is deeply committed to the local community, regularly getting involved in events and helping drive initiatives.
A family man at heart, he treats everyone in the team like family. Based at the Moree branch, you’ll often find him out in the paddock, advising growers on agronomy and working toward beneficial, sustainable outcomes.
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Moree